The bite of the Chinese dragon is beginning to get fatal for the Rs 50,000 crore Indian tyre industry. On the one hand while Indian tyre majors are facing a severe shortage of raw material like rubber in the countr...
P.Tharyan, Editor, Motown India magazine interviews Rajiv Budhraja, Director General, Automotive Tyre Manufacturers’ Association (ATMA). Budhraja talks at length about the issues confron...
While Tata Motors Passenger Vehicles unveiled the production-ready version of the iconic Tata Sierra at the much-anticipated Sierra Brand Day, the company showcased exclusive collaborations with India...
SMK, the premium helmet brand from Studds Accessories Ltd showcased its innovation on a global platform by unveiling three new helmet models at EICMA 2025 in Milan, Italy. The models received an enthu...
NeoKavach, an Indo-French joint venture committed to transforming road safety through innovation, announced the launch of the NeoKavach Air Vest, India’s first intelligent wearable airbag system for r...